Walmart Swot Analysis (Strengths, Weaknesses, Opportunities & Threats)

Walmart is a company that has been around for over 100 years. It was founded in 1962 by Sam Walton and today is one of the largest companies on the planet. The company employs 2.3 million people worldwide, which makes it one of the largest employers in the world. Walmart’s strategy has been to provide customers with low-cost goods while making sure they can get access to those goods quickly and easily. This focus on low prices and convenience has made Walmart one of the most successful retailers in history. Here Queryreview will discuss about Walmart Swot Analysis.

Walmart Swot Analysis done by a person using black marker and some files.
Walmart Swot Analysis done by a person using black marker and some files.

What Is Walmart’s Swot Analysis

Walmart is a retail giant. It was founded by Sam Walton in 1962, and it is now the world’s largest retailer with over 11,000 stores in 28 countries. The company has been a leader in the retail industry for decades, and other companies have tried to emulate its success.

Walmart has a unique combination of strengths and weaknesses that make it an interesting company to study. This SWOT analysis will focus on four key areas:

Strengths – Walmart has several strengths that give it an advantage over its competitors. These include:

Low prices – Walmart can afford to sell items at lower prices than competitors because they use economies of scale. This allows them to buy in large quantities and pass those savings on to customers.

Customer service – Walmart employees are trained extensively in customer service skills so they can help shoppers find what they want quickly and easily. This keeps customers happy and helps ensure repeat business from regular shoppers who know they won’t have trouble finding what they need at Walmart stores.

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Efficient distribution system – In addition to using economies of scale, Walmart also has an efficient distribution system which allows it to deliver products quickly and cheaply all over the country without sacrificing quality or freshness (for example). This means

What Are Walmart’s Strengths?

Walmart’s strengths are:

  • It is the largest company in the world by revenue.
  • It’s got more than 11,000 stores in 28 countries, including 2,200 in the United States and 2,100 in Latin America.
  • It has a huge online presence with more than 11 million customers visiting its website each week and three million giving it ratings on shopping sites such as Amazon and Google Review.
  • Walmart has been able to keep its prices low by selling a large number of private-label brands at low prices and offering customers free shipping when they spend $35 or more on its website.

What Are Walmart’s Weaknesses?

Walmart is the biggest retailer in the world, but it has its weaknesses. The company faces threats from online retailers like Amazon and Costco, as well as from other brick-and-mortar stores.

Here are some of Walmart’s biggest weaknesses:

  • It struggles to compete with online retailers like Amazon. Walmart owns, an online shopping site that competes with Amazon for shoppers, but it doesn’t have a strong brand name or loyal customer base like Amazon does.
  • The company has been slow to adapt to new technologies such as mobile payments, which could hurt its ability to attract customers who shop on their smartphones or tablets instead of desktop computers.
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What Are Walmart’s Opportunities?

Walmart has a number of opportunities to grow its business. The company is working to improve its e-commerce platform and integrate its online and bricks-and-mortar businesses, which could help it compete with Amazon in the future. Walmart is also expanding its technology investments and acquisitions in order to create new revenue streams for the company.

The retail giant has made several major changes over the past year, including the acquisition of for $3 billion, which will allow Walmart to improve its e-commerce platform; the launch of a line of private label brands that are designed to appeal to younger shoppers; and the opening of new stores in urban areas such as Chicago and New York City.

What Are The Threats For Walmart?

As a retail giant, Walmart is facing various threats in the marketplace. The following are some of the major threats that Walmart is facing:

  • Inc (AMZN) is one of the biggest threats to Walmart as it has grown into a huge online retailer with $136 billion in annual sales, and it will continue to grow at a faster pace than Walmart.
  • Walmart’s largest competitor Target Corporation (TGT) is also a threat for Walmart because it is also trying to expand its online presence.
  • The strength of the dollar and the rise in oil prices could also be considered as threats for Walmart because they will increase inflation and decrease consumer spending power which would affect its sales growth going forward.


SWOT Analysis is a tool that can be used to evaluate the strengths, weaknesses, opportunities and threats that face an organization. The basic premise of the SWOT analysis is that there are four key areas that determine the success or failure of any company. For any questions about our Queryreview article comment down below.

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FAQ’s About Walmart Swot Analysis

Is there a free online tool to conduct a swot analysis?

Yes, there is a free online tool to conduct a swot analysis, which you can find here.

What is the difference between SWOT and SWOT Matrix?

The SWOT Matrix is a graphical representation of the process of conducting a SWOT analysis. It’s helpful because it lets you visualize the strengths and weaknesses of your business in relation to competitors and market opportunities. You can also see where opportunities lie in your business by looking at the matrix. The SWOT Matrix is also known as an “S-W-O” analysis or “SWOT Chart.”

How do I conduct a SWOT analysis?

To conduct a SWOT analysis, start by making three lists: one for each letter in the acronym (Strengths, Weaknesses, Opportunities, Threats). Then write down each item on its own line under each category headings.

What is SWOT analysis?

SWOT analysis is a popular method for identifying strengths, weaknesses, opportunities and threats in any situation. This business tool helps an organization to identify, prioritize and manage its resources (people, time, money) to achieve its goals.

What are the benefits of creating a SWOT analysis?

Identify your company’s strengths, weaknesses, opportunities and threats (SWO).
Develop strategies for improving your organization’s performance in each of these areas.
Determine whether current strategies are appropriate for reaching organizational goals.

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