Kroger

Kroger: How To Grab More CPG Ad Dollars Without Repeating Digital Media’s Mistakes?

Kroger, the largest supermarket chain in the US, is on a mission to grab more CPG ad dollars. The problem is, they don’t want to repeat digital media’s mistakes. In this post we’ll discuss the challenges that Kroger faces in terms of grabbing more CPG ad dollars, as well as how they’re working around them. …

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